Each day brought new ideas and new supporters for the market concept. A nine-member steering committee was formed. Janice Browning's slogan Fresher By A Country Smile was adopted together with the harvest basket logo designed by Brian Fallack. School children submitted stories with the theme of the Carp Farmers' Market. Signs were printed and advertisements were placed with the media.

The Carp Agricultural Society and the whole community soon embraced the country market concept. All produce must be grown or made by the vendors themselves. This was something Ms. Anderson believed in very strongly and it soon became the standard for the Market.